Location Sensor Can Help Visitors Find Your Store

Finding  Locations Near You

How important is it for people to find a location nearest them?  “Near Me” has been a top-ranked search term on Google for the past seven years. This may be the number one reason to use a location sensor.  Research indicates that the common phrases of “near me” in Google searches is a top-ranked query.   The phrase “handyman near me” might return a  cloud based app that in turn redirects  the users search to some  popular apps but how does your browser,  Google Maps or other platform know where you are?

Location Sensor

Enter location sensor, a browser-based tool that detects where a user is at the time of search.  On GPS-enabled mobile devices it returns the precise location using the device’s built-in GPS sensor.  For the Store Locator Plus users the location sensor can be enabled by checking a box under General Settings.   WordPress Plugin users will need the Power add on.   MySLP service users will need to be subscribed to the Power, Professional, or Enterprise plan.

Mobile App using location sensor
Location sensors in mobile apps can guide people to your store.

Using HTTPS Improves Sensor Performance

Google Chrome’s v 50 and higher ( the most popular browser with the largest market share  at this time)  requires site urls to be served over a secured site before it will allow the location of the user to be transmitted.  They have stated that location is sensitive data and determined that HTTPS versus HTTP  be  required to protect the privacy of your users’ location data.  Other popular browsers , such as Mozilla Firefox, may submit a pop-up box asking the user to grant permission for their location to be known.

In short, if your site is using the location sensor feature it must get an SSL certificate and be serving pages on an https address.   Many browser disable multiple features if you are not a secure site, including the location sensor.   It won’t be long before ALL browsers disable location sensor support if you are not hosting an https site.

Location Sensors Can Increase Sales

If you have a physical location that counts on people walking in the door to make a sale, adding Google Maps and employing the location sensor can have a notable impact on your walk-in traffic.    Your first step is to get an SSL certificate on your site so you can serve secure pages; This also helps boost your Google search rank.   Once you have that completed put Google Maps software that supports the locations sensor on your site.     Add a couple of posts to your site that relate to your business such as “Boutique Near Me” and drop the map code on that post.   It won’t happen overnight, but as your site starts to generate traffic the map will lead people to your store.

 

Have questions?   Contact us.

Add A Locator To Wix (MySLP 17.8.1)

Wix is one of the most popular website “block builder” tools in use today.   Wix makes it easy to build complex websites with advanced functionality.    Adding a Store Locator Plus location finder to your Wix site is easy thanks to their HTML Code embed widget.    Follow these steps to get started.

Create A MySLP Account

Sign up for one of the several MySLP account options available.

Add Some Locations

Log in to your MySLP account and add some locations or use the import feature (for Power or higher level accounts) to add dozens of locations at one time.
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Adding A Locator To A Weebly Site

Weebly is my new favorite “block builder” website creation tool.   Creating a basic website is quick and easy.  Adding a MySLP based locator is no different.    The process is very easy for anyone that can use a web browser.

Create Your MySLP Account

Sign up for your MySLP service. Any level of service will work including the low-cost Advanced level.

Add A Location or Ten

After you have created your MySLP account go ahead and add at least one location.     Once you have the locations added you will be able to deploy your locator.
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